A living multiplayer economy

OWN THEMARKET.

Build the brand everyone else has to chase.

STRATEGY / SIMULATIONONE CITY · THOUSANDS OF MOVESFOUNDING SEASON
01 / THE WORLD

THIS IS NOT A CLICKER.
THIS IS YOUR NEXT OBSESSION.

A city with a pulse.
A market with a memory.

Every district has its own rhythm. Every shelf has a story. Every competitor is making moves while you make yours.

BrandRace turns the full journey—from first storefront to connected empire—into a world you can read, shape, and own.

BRCITY MAPDistrict intelligence
CRD184,650+2.8%
LEVEL 7FOUNDER
HARBORLINEHigh flow · Stage 2
FOUNDRYProduction · Stage 3
OLD QUARTERStable · Stage 1
LINECRAFTYours · +4,280
NORTH TABLERival · L4
ATLAS WEARFor sale
VANTARival · L6
FOUNDRY QUARTER02

Industrial district with low rent and rising demand.

STABILITY
72
REVENUE
+18%
COMPETITION
MED
LIVE MARKETDAY 142 · 08:42SPRING / CLEAR
IN-GAME INTERFACECITY MAPBrandRace / Live economy

Everything is connected

One decision.
A city of consequences.

Raise a price and demand shifts. Miss a delivery and a rival fills the gap. Build a trusted supply network and the whole city starts moving through you.

LIVEmarket conditions
P2Psupply trading
strategic routes
02 / IN THE GAME

REAL SYSTEMS.
VISIBLE CONSEQUENCES.

See your strategy
become a world.

03 / THE SYSTEM

YOUR BUSINESS.
YOUR WAY.

From a single sale
to a citywide system.

01

Start with one address. Make it the address.

Read the district, choose your category, and launch a business with a position your rivals cannot copy.

Foundry Quarter
WHAT MAKES
BRANDRACE DIFFERENT

Depth you can feel.
Clarity you can play.

A / 01

A real economy,
not a progress bar.

Demand, competition, rent, inventory, and pricing combine into a market that rewards judgment—not waiting.

B / 02

Your rivals make
the world human.

Buy from players, sell to players, watch local competitors, and discover opportunities no scripted economy can create.

C / 03

Every product carries
your decisions.

Quality, origin, cost, and supply history travel through the chain—from raw input to the customer who chooses your brand.

The city is the board

Choose your ground.
Change the skyline.

Stable streets reward patience. Volatile districts reward nerve. Premium zones demand capital—and make legends.

01HarborlineHigh flowLogistics
02FoundryLow rentProduction
03Old QuarterStableFood
04Crown HeightsPremiumLuxury
05Neon MileVolatileElectronics

Founding season

THE CITY IS
OPENING.

The first brands will define the first markets. Arrive early, learn the city, and build the network future rivals have to beat.

Get ready to race