A multiplayer business strategy game

THE CITY MOVES.
MAKE YOUR MOVE.

Read the district. Build the business. Turn one smart address into a citywide network.

SINGAPORE 64 districts
Singapore district mapThe game’s district boundaries and locations. Select a district or switch to the city centre for a closer view.
SELECTED DISTRICTOrchard Road
PRESTIGETier 4
ENTRY FROM$90,000.00
ASSORTMENT

On your shelves

Catalog preview
Bread
Grocery · Level 1

Bread

Unit cost
$1.72
Catalog price
$2.20
Unit margin
$0.48
Shelf price
$2.20
More sales, less profit per unit
Milk
Grocery · Level 1

Milk

Unit cost
$2.18
Catalog price
$2.80
Unit margin
$0.62
Shelf price
$2.80
More sales, less profit per unit
Singapore · --:-- SGTRetail / Districts / TradeFounding access

01 / CHOOSE YOUR ADDRESS

One island.
64 districts.

From Woodlands to Downtown Core and the outer islands. Compare entry costs, rent and customers before you open the doors.

SINGAPORE 64 districts
Singapore district mapThe game’s district boundaries and locations. Select a district or switch to the city centre for a closer view.
SELECTED DISTRICTOrchard Road
PRESTIGETier 4
ENTRY FROM$90,000.00
Boundaries: URA / Singapore Open Data Licence · Basemap: OneMap © Singapore Land Authority
street rent$933.33
Customer traffic1.76×
Leading customer grouptourist
02 / GROW YOUR BUSINESS

Groceries. Dining. Fashion. Follow each business as it grows.

Start small.
Build it up.

STREET GROCERYbronze · Level 1
Street grocery: open the doorsbronze level frameLV 1
bronzeLv 1–4silverLv 5–9goldLv 10–13brilliantLv 14
YOUR FIRST SHOP

The doors are open.

A street grocery, 8 products and room to grow. Stock your first assortment, set your prices and start serving customers.

Shop level
1 / 14
Improvements bought
0 / 13
Products unlocked
8
Growth preview
INSIDE THE BUSINESS

Every improvement has a job.

Select an improvement to follow the business’s progress. This route follows the catalog order; after the first three, your shop’s problems determine what you buy next.

GROCERY · LEVEL 1

Your first products.

Change a shelf price. The forecast recalculates sales, revenue and gross profit with the same demand engine used by the game.

Bread
Grocery · Level 1

Bread

Unit cost
$1.72
Catalog price
$2.20
Unit margin
$0.48
Shelf price
$2.20
Sales / day256.1
Revenue / day$563.40
Gross profit / day$122.93
More sales, less profit per unit
Sugar
Grocery · Level 1

Sugar

Unit cost
$2.50
Catalog price
$3.20
Unit margin
$0.70
Shelf price
$3.20
Sales / day186.0
Revenue / day$595.07
Gross profit / day$130.17
More sales, less profit per unit
Salt
Grocery · Level 1

Salt

Unit cost
$1.56
Catalog price
$2.00
Unit margin
$0.44
Shelf price
$2.00
Sales / day273.7
Revenue / day$547.40
Gross profit / day$120.43
More sales, less profit per unit
Milk
Grocery · Level 1

Milk

Unit cost
$2.18
Catalog price
$2.80
Unit margin
$0.62
Shelf price
$2.80
Sales / day209.6
Revenue / day$586.91
Gross profit / day$129.96
More sales, less profit per unit
Eggs
Grocery · Level 1

Eggs

Unit cost
$3.12
Catalog price
$4.00
Unit margin
$0.88
Shelf price
$4.00
Sales / day152.1
Revenue / day$608.44
Gross profit / day$133.86
More sales, less profit per unit
Butter
Grocery · Level 1

Butter

Unit cost
$3.51
Catalog price
$4.50
Unit margin
$0.99
Shelf price
$4.50
Sales / day136.8
Revenue / day$615.38
Gross profit / day$135.39
More sales, less profit per unit
Cooking Oil
Grocery · Level 1

Cooking Oil

Unit cost
$4.29
Catalog price
$5.50
Unit margin
$1.21
Shelf price
$5.50
Sales / day114.2
Revenue / day$627.94
Gross profit / day$138.15
More sales, less profit per unit
Rice
Grocery · Level 1

Rice

Unit cost
$5.07
Catalog price
$6.50
Unit margin
$1.43
Shelf price
$6.50
Sales / day98.3
Revenue / day$638.76
Gross profit / day$140.53
More sales, less profit per unit

Example forecast: fresh stock, Woodlands street venue, no competing shops. The live game also accounts for rivals, staff, district conditions, time and world events.

03 / ONE CONNECTED ECONOMY

A shop is one part of a much larger player-built system.

Every advantage
comes from somewhere.

01 / PRODUCE
BreadSugarSalt

Farm & Aquaculture Estate

14 production assets across 14 levels

BreadGrain, Sugar & Oilseed Fields + Mill, Oil Press & Bakery Line1,000 / batch
SugarGrain, Sugar & Oilseed Fields1,000 / batch
SaltGrain, Sugar & Oilseed Fields1,000 / batch
MilkDairy Herd & Milking Parlour1,000 / batch
EggsPoultry Housing & Egg-grading Line1,000 / batch
PLAYER LOT→quality · price · distance
02 / ORDER & SELL
INCOMING DELIVERY

Bread

From Farm & Aquaculture Estate

Quantity
1,000
State
In transit

The retailer commits cash before stock arrives. The producer receives the sale. Delivery cost and time depend on the route.

CUSTOMER SALE→demand · price · service
03 / REINVEST

Profit becomes the next move.

Open another districtHire through a service companyExpand storage and productionPay the next loan instalment
PLAYER SERVICES

The support layer is playable.

Service companies do real work for other businesses. They set up listings, win orders and grow their own operating capacity.

Media Office

Campaigns become somebody’s revenue

Flyers, signs, websites and ads are supplied as service listings.

8 service levels
Hiring company

Employees come through the labour market

Retailers pay placement fees for named staff with persistent portraits.

14 service levels
Builders

More space has to be built

Backrooms, cold storage and unit expansion are supplied by Builders.

4 service levels
BrandRace bank
BANK · TIER 4

Capital has a schedule.

Finance an expansion with free assets or pledge a business for a larger, cheaper loan. Miss payments and the game applies late fees; secured defaults can seize the collateral.

UNSECURED2.5% / day

14 days · payment every 2

$1,929 × 7
SECURED1.0% / day

30 days · payment every 3

$1,300 × 10
Example shown for a $10,000 loan. Limits are calculated from free assets or pledged business value.
01Products have provenance

Stock comes from a named lot, producer and production line.

02Service work is a market

Hiring, advertising and construction connect players beyond retail.

03Price changes demand

Margin, daily sales and gross profit move together in the forecast.

04Growth has consequences

Staff, space, delivery time, spoilage, debt and district costs remain visible.

Street grocery: open the doorsbronze level frameLV 1
Street grocery: take the unit next doorGold frame with diamondsLV 14

Founding access

ONE ADDRESS
CAN CHANGE
THE CITY.

Choose an address. Open the doors. Build your first business, one improvement at a time.

Enter the race